Shinise Rouho traditional shops and stores in Japan, tradition Japanese culture

老舗 or a traditional store refers to a specialty crafts, food, store that has been continuing a tradition for quite a while. Other words, it is a treasured historic location. Japanese has a special sentiment towards these kind of shops. And often they are associated with special craftsmanship. For example, in Kyoto, one can find traditional tofu shops that have been in operation for more than 100 years, called 老舗豆腐 or shinise tofu. You can bet the owners and the family members take a lot of pride in operating these shops. Everyone of them is managed like to the sushi ya in Jiro dreamed of sushi. After all, these have been time-tested veteran shops, must be something extraordinary that they have been doing right for centuries.